Online Advertising

Grow your brand with RCNi online

Whether you want to connect with our full audience of site visitors or raise your profile on our specialised journal microsites, we have an option to suit you

Elevate your brand by advertising across the RCNi portfolio of journals and websites, the trusted source for nursing professionals, with combined web traffic of 3,621,999* sessions, of which 2,370,830* are from the UK (*Jan-Dec 2024) .

With targeted advertising and sponsored content opportunities you can effectively reach and engage with a dedicated audience of healthcare practitioners. Our websites and journals will showcase your products, services and expertise and start building impactful and lasting relationships within the nursing community.

Online options

Leaderboard banners and site crawlers

Maximise visibility and engagement by being prominently displayed across the top or bottom of RCNi web pages, effectively capturing user attention.

You can place your brand in the following places:

Nursing Standard homepage leaderboard banner or crawler.
Run-of-site leaderboard banner – across all RCNi websites.
Leaderboard banner or crawler on rcni.com and specialist journal websites.
Expandable (leaderboard position).
RCNi Learning crawler.
Keyword or contextual banner – guaranteed minimum of 2,500 impressions.

Sequential advertising is available.

MPU – mid-page unit banner

Take advantage of the benefits of an MPU due to its strategic placement in web content. It grabs immediate attention from users without being intrusive, making it effective for brand visibility and message delivery.

Our MPU placement is available on:

RCNi.com and specialist journal websites.
Nursing Standard.
Flip.
Expandable.
Carousel.
Video.

Shoutbox

Available across the whole of RCNi.com, a shoutbox enhances online advertising by enabling real-time interaction between advertisers and users, fostering engagement and urgency. It serves as a direct feedback loop for refining advertising strategies and encourages community building among users, who share reviews and testimonials.

Additionally, shoutboxes support lead generation and contribute to SEO efforts through increased site engagement and user-generated content, overall boosting the effectiveness of online advertising campaigns.