Online advertising

Grow your brand with RCNi online

Whether you want to connect with our full audience of site visitors or raise your profile on our specialised journal microsites, we have an option to suit you

Elevate your brand by advertising in RCNi Journals, the trusted source for nursing professionals with combined web traffic of more than 320,000 sessions (Jan-Jun 2022). With our targeted advertising and sponsored content opportunities, you can effectively reach and engage with a dedicated audience of healthcare practitioners. Our journals can showcase your products, services and expertise, and build lasting relationships in the nursing community. Join us to make a meaningful impact on healthcare.

Online options

Leaderboard banners and site crawlers

Maximise visibility and engagement by being prominently displayed across the top or bottom of RCNi web pages, effectively capturing user attention.

You can place your brand in the following places:

  • Nursing Standard homepage leaderboard banner or crawler.
  • Run-of-site leaderboard banner – across all RCNi websites.
  • Leaderboard banner or crawler on rcni.com portal website.
  • Expandable (leaderboard position).
  • RCNi Learning crawler.
  • Keyword or contextual banner – guaranteed minimum of 2,500 impressions.

Sequential advertising is available.

MPU – mid-page unit banner

Take advantage of the benefits of an MPU due to its strategic placement in web content. It grabs immediate attention from users without being intrusive, making it effective for brand visibility and message delivery.

Our MPU placement is available on:

  • RCNi.com.
  • Nursing Standard.
  • Flip.
  • Expandable.
  • Carousel.
  • Video.

Shoutbox

Available across the whole of RCNi.com, a shoutbox enhances online advertising by enabling real-time interaction between advertisers and users, fostering engagement and urgency. It serves as a direct feedback loop for refining advertising strategies and encourages community building among users, who share reviews and testimonials.
 
Additionally, shoutboxes support lead generation and contribute to SEO efforts through increased site engagement and user-generated content, overall boosting the effectiveness of online advertising campaigns.

Where can your brand be placed?

Have your campaign spread across all our platforms, or focus it down to a specialised niche.

RCNi website

Run of site, ensuring maximum reach to all RCNi visitors.

RCNi Portfolio

RCNi Portfolio adverts can focus on users who are required to revalidate with the NMC, or healthcare assistants and students.

RCNi Learning

Engage with users looking to expand their knowledge and earn CPD time.

Nursing Jobs

Engage with users looking for a new job.

Advertise on journal microsites

Select each journal to learn more about it.
Average monthly sessions from Jan-June 2022.

Nursing Standard

236,831

Emergency Nurse

7,171

Learning Disability Practice

11,833

Mental Health Practice

7,808

Nurse Researcher

11,685

Nursing Children & Young People

11,064

Nursing Management

15,610

Nursing Older People

9,704

Primary Health Care

8,476

Get librarian access to RCNi today

Contact us to discover how RCNi Journals can help your nursing staff